Question: How Do I Become An Enterprise IT Admin?

Answer:  When you're on the Cisco Marketplace and AppHQ homepage (https://marketplace.cisco.com/apphq) click the Manage my company apps link to the under the heading "AppHQ Manager: For IT Administartors".  This takes you to a page that explains the features and benefits of being an AppHQ Manager and Enterprise IT Administartor and who to contact to become one.