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Be Forgiving

August 01, 2006
Earlier today, as I was typing a comment in our internal issuing-tracking system, I hit backspace to correct a typo. WHAM! I go back to the previous page, and my long-winded comment is gone. Apparently I somehow left the context of the text area (did I tab, or spuriously click, or??), which causes backspace to act as a hotkey for "Back". The web browser was not very forgiving of my mistake.

Are your IVR applications forgiving? They should be.

I can think of one great example. When I call my cell phone provider's voicemail system, and I delete a message, I am immediately given the option "To undelete this message, press 1." If I am checking my voicemails on the go and accidentally hit the 7 key (delete) instead of what I meant to do, this is a lifesaver!

I can also think of many calls (I won't name companies) where I've ended up in some part of the app where I was destined to hear a message and be disconnected. What if I got there by mistake? What if I would prefer to leave a message? Forgive me for not using the app in the way you had forecasted. If I feel that it's impossible to make mistakes while in your app, I probably won't mind using it again.

Posted by Vance
Comments
Bill Webb
Great point, and I think something that is too often missed in IVR development...and call flow development in general.

I'm certainly guilty of getting wrapped up in a timeline crunch with a client stuck on doing things a particular way, and not exercising proper judgement in saying: "Do you realize this makes the caller experience suck?"

While I might not put it quite so bluntly ;-), their customers just might, if it's bad enough! I've also been victim to IVR dead-ends, where I know my only option is to hang up and call back, starting from the beginning again. This is particularly frustrating in speech systems, when you keep yelling "representative!!" and all the system does is tell you that's not a valid response...

Again, great point - keep shouting it from the mountaintops!! ;-)
Posted on 12/5/12 12:35 PM.

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